How Technology Impacts Brand Safety

Our polarized world has become less theoretical and more of a practical challenge for marketers. The turbulence seems to be everywhere, and a growing consideration for both B2B and B2C marketing teams. I recently asked Peter Sheldon, senior director of strategy for Adobe’s commerce business for his take on how brand safety is best planned […]

Read More →
3 questions to ask before acting on an investment advice

Investors, on most occasions, fail to do due diligence and end up acting on information provided by peers or those who don’t possess enough market intelligence and experience. When 35-year-old Kishore received an SMS from an unknown number regarding investments and how to gain double-digit returns from stock markets, he wasted no time in contacting […]

Read More →
Income tax benefits on medical treatment and health insurance

In the past few years, expenditure incurred on healthcare has been on the rise, encompassing expenses on preventive check-ups, medical insurance, etc. Income-tax Act, 1961 (the Act) provides certain tax deductions for an individual in respect of such expenditure incurred on self or dependents, which have been discussed in this article. Mediclaim/Health insurance premium For […]

Read More →
Centre to discuss on pension fund investment in startups: DPIIT Secretary

Inter-ministerial body will also examine call for priority sector lending The government will initiate discussion on the possibility of channelising a part of employee provident fund (EPF) investments into financing startups, a senior government official has said. “There is a major demand from startups for the government pension fund in India to carve out a […]

Read More →
Want To Improve The Social Determinants Of Health? Here Are 8 Solutions

This wasn’t your typical discussion about social determinants of health. Today at Day 2 of this year’s Forbes Healthcare Summit in New York City, one of the sessions bore the title, “Four Solutions to Improving the Social Determinants of Health, Right Here, Right Now.” Yes, that’s the word “solutions” in the title. Not “problems” or […]

Read More →
Brushing your teeth may keep your heart healthy

New research finds that brushing the teeth three or more times a day significantly reduces the risk of atrial fibrillation and heart failure. Brushing your teeth three times or more a day may significantly protect the heart. The bacteria in our mouths may hold the key to many facets of our health. Researchers have found […]

Read More →
The Equivocal Business Of Women In The Music Industry

Do you recognise the woman on Germany’s 100 Deutsche Mark bill? It’s Clara Schumann, one of the few known female composers and pianists of classical music. Few women in the 19th century made it to fame in music-related professions. While Clara Schumann was not as known for her own compositions during her lifetime, her recent […]

Read More →