The Trust Crisis In Business

In both business and our daily lives, concerns about data security, information credibility and the fishbowl of social media are climbing fast. According to this year’s Edelman Trust Barometer, 73% of respondents globally worry about false information being used as a weapon, and only 1 in 5 people believe “the system is working for them.” Businesses […]

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Should you trust a DIY health test?

A brown package lands on my door. Inside, I find a plastic vial, a cotton swab and a pointed needle. This is an NHS at-home kit designed to test for sexually transmitted infections. The idea behind the DIY test is to cut down on queues and costs at local centres, and I’m all for it. Until […]

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Trust in the Tata brand remains unchanged: Harish Bhat

Harish Bhat, chairman of Tata Global Beverages and brand custodian of the Tata group. Photo: Aniruddha Chowdhury/Mint Mumbai: The ongoing crisis in the $103 billion conglomerate is unlikely to impact Brand Tata, said Harish Bhat, chairman of Tata Global Beverages Ltd and brand custodian of the group. In an interview, he said that it was […]

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